Grahill Wellness, the parent company of Khari Foods, a clean-label snacking brand, has raised ₹3 crore in its seed funding round led by Meri Punji IMF.
The funds raised will be used for research and development, new product innovation, expansion of the core team, and intensifying brand awareness campaigns across digital and retail channels. The company plans to scale marketing and distribution efforts for accelerated growth and deeper penetration in Tier 1 and Tier 2 markets across India.
Founded in 2022 by Yash and Sunil Bansal, Khari Foods offers palm oil-free, maida-free snacks enriched with fibre and micronutrients. Its diverse product line includes ragi crispies, beetroot crispies, jowar puffs, snack mixes, and dates-based sweets—designed for health-conscious consumers aged 20–40 in urban and semi-urban markets.
The company is currently on track to achieve an Annual Revenue Run Rate (ARR) growth of approximately 208% in the current financial year.
Yash, Co-Founder and CEO of Khari Foods, said, “From day one, our focus has been on building a brand that delivers nutritious, flavourful snacks made for Indian tastes, without cutting corners. Over the past three years, we’ve grown sustainably and stayed profitable while bootstrapped. This ₹3 crore fundraise marks a pivotal moment for us, enabling faster growth, stronger distribution, and the launch of exciting new products crafted for the modern Indian consumer.”
The spokesperson from Meri Punji IMF said, “We’re excited to back a brand that has proven its potential through strong fundamentals and consistent growth. Their clear vision, consumer-first approach, and product innovation make them well-positioned to lead the next wave of healthy snacking in India.”
