Lenskart has appointed Jaimit Doshi as its Global Head of Marketing and Chief Executive Officer of Hustlr, one of the eyewear retail chain’s brands.
With 23 years of experience in financial services, Doshi has worked across banks, wealth management, securities, and fintech companies, taking on diverse roles in marketing, digital marketing, and sales.
Previously Jaimit Doshi was the Chief Technology, Digital and Marketing Officer at Aditya Birla Life Insurance. Prior to that, he was the Executive Vice President – Head of Marketing, Products, Platforms & Digital.
He was also the Chief Sales and Marketing Marketing Officer at Coverfox Insurance. He has also worked with Kotak Securities and Kotak Mahindra Bank.
Announcing the news through a LinkedIn post, he wrote, “Yesterday I joined Lenskart.com with a dual role – as Lenskart’s Global Head of Marketing and CEO of Hustlr, their phenomenal successful brand. So when Peyush Bansal offered me this role over one dinner meeting, much as it was difficult to leave Aditya Birla Sun Life Insurance, it was an offer that was impossible to refuse. I almost jumped first and thought later.”
