Ahead of the upcoming edition of the Indian Premier League (IPL 2025), UBON, a gadget accessory and consumer electronics brand, extends its partnership with Rajasthan Royals as the Official Audio Partner for the third consecutive year. This renewed collaboration will extend until the end of the 2026 season.
Since the partnership began in 2023, UBON’s logo made its debut on the back of the Rajasthan Royals’ helmets. Following the remarkable success and impact of this collaboration, UBON upgraded to the prominent helmet position in 2024.
As part of the partnership, the UBON logo will continue to be featured on Rajasthan Royals’ helmets and caps.
Lalit Arora, Co-Founder, UBON, said, “We are delighted to extend our partnership with Rajasthan Royals for another two years, strengthening our shared commitment to passion, performance, and innovation—values that resonate deeply with UBON. Over the past three years, this collaboration has enabled us to connect with millions of cricket fans while showcasing our premium audio experiences. As we embark on this next phase, we are excited to further enhance fan engagement by integrating our cutting-edge audio technology with the high-energy spectacle of the IPL. Together with Rajasthan Royals, we look forward to creating unforgettable moments for fans worldwide.”
Alok Chitre, Chief Business Officer, Rajasthan Royals, said, “We are delighted to continue our association with UBON. Over the years, our collaboration has enhanced the overall fan experience, and we look forward to strengthening this engagement further in the upcoming seasons. Rajasthan Royals is committed to delivering high-performance cricket, and with UBON’s advanced audio solutions, we aim to bring our fans even closer to the game.”
