IN10 Media Network, a mass media company, announced its transformation into The EPIC Company, unveiling a bold new identity that reflects its evolution into a future-ready, tech-enabled storytelling enterprise.
What began as EPIC Channel with the mission of bringing Indian stories into every home has expanded into a multi-format, multi-platform ecosystem of 14 diverse brands. The rebrand signals the company’s vision for a platform-agnostic content engine, creating and distributing films, series, documentaries, shorts, audio formats, and digital-native storytelling.
The newly revealed logo embodies this transformation. The three-dimensional frame around the word “EPIC” represents a creative window into the stories the company intends to bring to life across screens and platforms.
Aditya Pittie, Managing Director, The EPIC Company, said, “We have always believed that great stories can come from anywhere and belong everywhere. This transformation is not just a visual refresh; it is a mindset shift: from being platform-led to creation-led, and from being a platform network to becoming a storytelling universe.”
As part of its future-facing strategy, The EPIC Company unveiled The EPIC AI Lab, a dedicated co-creation space designed to merge human imagination with intelligent tools.
Under this initiative, Pittie introduced The EPIC Co-Director, an AI-enabled creative companion that supports the entire content lifecycle from ideation, scripting, and world-building to post-production with audience insights.
