Hypergro.ai, an AI-powered video generation and conversion platform, has raised ₹7 crore in a pre-Series A funding round led by Eternal Capital. Other marquee investors such as Silver Needle Ventures, VCats, Astir Ventures, and FAAD Network have also participated in the round.
The funds raised will be used to accelerate its AI innovation and global expansion to strengthen its position as a leader in AI-powered marketing automation.
Rituraj Biswas, Co-founder & CEO of Hypergro.ai, said, “At Hypergro.ai, we combine AI-driven content generation, real-time campaign optimization, and automated lead engagement into a single intelligent system. This ensures brands drive maximum revenue impact with minimal effort.”
Dhruv Dhanraj Bahl, Founder & Managing Partner of Eternal Capital, said, “AI is fundamentally transforming how brands engage with audiences, and videos are and will remain at the heart of this evolution. Hypergro.ai is pioneering a shift from slow, resource-intensive video production to an AI-powered storytelling engine that is scalable and cost-efficient. In an increasingly digital-first world, Hypergro’s technology is not just an advantage—it’s a necessity for brands. We are confident in the founding team’s vision and are excited to partner with them as they scale globally.”
Founded in 2022 by Rituraj Biswas and Neha Soman, Hypergro.ai is solving fundamental inefficiencies in digital marketing—manual execution, fragmented data, and lack of real-time intelligence.
The company’s AI-driven platform automates video generation, optimizes performance campaigns, and engages leads through AI-powered sales agents, allowing brands to execute marketing strategies at an unprecedented scale.
In addition, Hypergro.ai offers AI-automated video personalisation and adjustments of aspect ratios and formats, thereby addressing brands’ needs for audience- and geography-specific tailored video content and multi-platform video optimisation, as they operate at scale.
The company currently serves brands across e-commerce, retail, entertainment, gaming, travel, and hospitality, working with leading names like ClearTrip, Newton School, Gameskraft, and Docube, among others.
The platform claims to have achieved and delivered 92% faster video production—at 80% less cost—compared to traditional methods.
Hypergro.ai is expanding aggressively into global markets, including the US, APAC, and GCC, while investing heavily in AI R&D, strategic hiring, and enterprise partnerships to establish itself as the category leader.
