Burson, the global communications leader purpose-built to create value for clients through reputation, has been named the strategic communications partner for Honda Cars India, a premium automobile manufacturer.
Burson will provide integrated communications support to further enhance Honda’s brand positioning and solidify its leadership in the Indian automotive market.
Burson will leverage its deep industry expertise and understanding of the evolving automotive landscape to strengthen Honda’s reputation, amplify brand narrative and drive impactful engagement.
“We are proud to partner with Honda Cars India, a brand that has truly established a legacy. With over three decades of experience in building and protecting the reputation of leading automotive clients, we bring a deep understanding of the automotive industry. I am confident our partnership will help Honda underscore its leadership in the Indian automotive market,” said Deepshikha Dharmaraj, Chief Executive Officer, Burson Group India.