Hexafun, a design-first lifestyle accessories brand, has raised ₹4.5 crore in a seed funding round led by early-stage investor Prajay Advisors.
The fresh funds raised will be used to deepen its retail presence, accelerate marketing efforts, and expand its quirky, design-first footprint across India’s metro and high-growth cities.
Founded in 2021 by Harshit Singhal and Manali Sanghvi, Hexafun is an Indian lifestyle accessories brand that brings a playful twist to everyday essentials.
The company is dedicated to transforming mundane everyday lifestyle products into vibrant, quirky accessories that reflect individuality and fun. The product range includes handkerchiefs, socks, stoles, shoe bags, luggage covers, and storage pouches, all crafted from 100% sustainable materials. The brand emphasises gender-neutral fashion, encouraging everyone to express themselves freely through the accessories.
Hexafun’s product line is crafted using 100% eco-conscious materials and aims to promote gender-neutral fashion rooted in self-expression.
Hexafun has a presence in select retail spaces like Regal Shoes, Crossword, and Hamleys. Hexafun is now expanding into modern trade, launching branded kiosks, and listing across Q-commerce platforms like Blinkit.
Harshit Singhal and Manali Sanghvi, founders of Hexafun, said, “For years, we’ve looked outward for style cues-first to the West, then to the East. But there’s a creative uprising happening right here in India. The youth today aren’t just consuming trends-they’re rewriting them. Hexafun was born out of that mindset. This funding isn’t just capital-it’s a catalyst to take our vision further. What’s fascinating about Gen Z is that while they might come off a bit too chill or have an entire emoji language of their own, they’re deeply connected to their roots. They love infusing a dash of culture into their outfits, repping where they come from but with their own spin on it. That spirit is what inspired Insanely Indian, tailored for a generation that believes heritage can be cool.”
In a joint statement, Prakash Mody and Jayendra Shah, Founders of Prajay Advisors LLP, said, “The rise of Hexafun signals a new era for everyday essentials. What sets them apart is their ability to transform simple items into coveted products through a combination of design, culture, and consumer engagement. Their potential for growth is immense, and we’re excited to be part of the journey.”
