Healthy Master, a homegrown clean snacking brand, has onboarded Indian actor, film producer, and fitness enthusiast Milind Soman as its brand ambassador.
Through this collaboration, Healthy Master aims to encourage Indians to shift away from mindless munching and towards mindful snacking, built on clean ingredients, consistency and long-term wellbeing.
The brand offers products suitable for different age groups and lifestyles. Milind Soman’s appeal across generations strengthens this positioning.
Milind Soman said, “I have always believed that true fitness is built on consistency rather than shortcuts, because you cannot outrun bad habits, and especially a bad diet. What I love about Healthy Master is their refusal to compromise. They have refined the snacks we grew up loving and made them clean again by using real ingredients like millets and baked grains. It is the right kind of snacking that fuels your growth instead of slowing you down.”
Shivali Garg, Founder & Chairperson, Healthy Master, said, “Healthy Master was born out of a very personal need to find food that truly nourishes without hidden compromises. Milind Soman embodies the values we stand for: discipline, consistency, and respect for one’s body. This collaboration is not about selling a product. It is about starting a larger conversation on moving away from crash diets and embracing everyday nourishment that supports long-term health for Indian families.”
Tarun Agrawal, Co-founder & CEO, Healthy Master, said, “At Healthy Master, we believe real health is built through small, consistent choices made every day. Milind’s life philosophy mirrors our approach to food: clean, honest, and sustainable over time. Through this partnership and the ‘Ageless Energy’ initiative, we aim to reposition snacking as a source of daily strength and longevity, especially for consumers who want food to work for them, not against them.”
Founded by Shivali Garg, a mother seeking healthier options for her family, and co-founded by Tarun Agrawal, the company gained significant recognition after appearing on Shark Tank India in 2023.
Healthy Master’s approach is centred on preserving purity and supporting food habits through products that are designed for everyday consumption. Its portfolio, including khakhra, makhana, nuts, seeds, and baked millet-based products, is meant to fit into daily routines such as tea breaks, work hours, and travel. The brand’s products are made without maida, palm oil, or artificial preservatives, reflecting its stated focus on ingredient integrity.
