Harley Davidson, an American motorcycle brand, has announced Ahaan Panday as its brand ambassador.
As brand ambassador, he will lead upcoming campaigns, product showcases and rider community initiatives.
Ravi Avalur, Head, Harley-Davidson business unit, Hero MotoCorp, said, “The introduction of Ahaan Panday as our brand ambassador further complements this strategy, enhancing our appeal to a new generation and reflecting Hero MotoCorp’s vision to lead India’s premium motorcycling landscape.”
Building on the momentum of the Harley-Davidson X440 and its role in bringing new riders into the H-D community, Harley-Davidson India also launched H-D X440 T.
“The expansion of the X440 platform with the new model marks a significant milestone in deepening our partnership with Harley-Davidson and reinforces Hero MotoCorp’s strategic focus on the premium motorcycle segment. With advanced rider technologies and contemporary styling, the H-D X440 T strengthens our position in a category central to our long-term growth agenda. Our collaboration continues to deliver aspirational, high-quality products that align with the evolving preferences of modern Indian riders,” Avalur added.
