Godrej Locks & Architectural Fittings and Systems, a home safety under the Godrej & Boyce umbrella, has announced its strategic partnership with Sony LIV as the Official Safety Partner for the Kaun Banega Crorepati (KBC) Season 16, hosted by the legendary Amitabh Bachchan.
Godrej Locks will feature prominently throughout the show, with strategic integrations including Aston bands and a special segment where the ₹25 lakh winner will be presented with a Godrej Digital Lock by Amitabh Bachchan himself.
Shyam Motwani, Business Head of Locks & Architectural Fittings and Systems at Godrej & Boyce, stated, “This partnership unites two trusted brands that have been integral to Indian homes for decades. As KBC’s Official Safety Partner, we are not only reinforcing the importance of home safety but also showcasing our innovative digital locks as essential to modern living.”
