Go Zero, a guilt-free ice cream brand has raised ₹30 crore in its Series A funding round from existing investors DSG Consumer Partners, Saama Capital, and V3 Ventures.
Subtle participation also came from notable investors Aman Gupta (through Shark Tank India) and Namita Thapar (outside the tank). With this round, Go Zero has raised a total of $6 million to date.
The fresh funds raised will be used to fuel supply chain expansion, innovation in product offerings, and brand growth as Go Zero continues its aggressive expansion on quick-commerce platforms in Tier I and Tier II markets.
Kiran Shah, Founder & CEO of Go Zero, said, “The demand for ‘better-for-you’ products is no longer niche, it’s a mainstream shift. We are proud to lead this transformation in the guilt-free ice cream category with Go Zero. This fresh funding will accelerate our plans to bring healthier indulgence to more households across India.”
Ash Lilani, Founder and Managing Partner at Saama Capital, said, “We are delighted to double down on our investment in Go Zero. At Saama, we firmly believe in the rise of guilt-free indulgence in India and are focused on supporting better-for-you insurgent F&B brands. Most importantly, we have strong conviction in Kiran’s entrepreneurial spirit and two decades of experience in the ice cream industry. His immense product knowledge, flavour innovation, and natural marketing instinct have positioned Go Zero well to become India’s favourite indulgent dessert brand.”
Arjun Vaidya, co-founder, V3 Ventures, said, “Reflecting on our early investment days, it’s incredible to see how the company has grown over 20 times in the past two years from a 25 lakh monthly run rate when we first met. My decision to back Go Zero was deeply personal. What impresses me most is Go Zero’s approach to product development. They’ve reimagined classic favourites like the orange stick, Madagascar choco bar and duets, resonating deeply with consumers. Their strategic use of quick commerce channels has further accelerated growth.”
Founded in July 2022 by Kiran Shah, Go Zero is a guilt-free ice cream brand that offers a diverse product portfolio comprising zero-sugar, high-protein, and low-calorie ice creams.
With a strong presence across Mumbai, Delhi, Pune, Bangalore, and Hyderabad, Go Zero is also set to launch new guilt-free formats, including kulfi sticks and cassata, following the success of its ice cream cones and Duets. The company currently operates two manufacturing units in Mumbai and Bangalore.
The brand has seen growth, achieving 5X revenue growth in its second year and 3X in the third. Despite January being the off-season for ice cream sales, Go Zero recorded its highest-ever sales in January 2025, crossing ₹5 crore in revenue.
