Go! Biryan, a biryani brand, announced actor Zaheer Iqbal as its first-ever brand ambassador.
A long-time fan of Go! Biryan, Zaheer often shared fun Instagram videos featuring their famous biryani — including lighthearted pranks on his wife, actress Sonakshi Sinha. One such video, where Zaheer playfully teased Sonakshi over his obsession with Go! Biryan, went viral recently, capturing the attention not just of fans but also the brand itself. Recognizing this genuine love and connection, Go! Biryan approached Zaheer to come on board as its very first brand ambassador.
The brand recently rebranded to strengthen its position in the biryani market. It operates from two outlets in Andheri and Khar, with a delivery network from South Mumbai to Malad. The brand also caters to corporate clients and events, offering meal boxes and party packs.
“I’ve been a long-time fan of the brand, and it’s an honor to become part of this incredible journey. I’ve always believed in enjoying good food without any fuss, and this place embodies that philosophy perfectly. The biryani here is unmatched, and I’m excited to be able to share that love with more people,” said Zaheer Iqbal.
“We are extremely excited to have Zaheer Iqbal on board as the first-ever brand ambassador of Go! Biryan. His genuine love for our biryani and his natural connection with people perfectly resonate with what our brand stands for — authenticity, warmth, and great food experiences,” said, Shehzaad Lokhandwala Co-Founder, Go! Biryan