FS Life, the parent company of brands FableStreet, Pink Fort, and March, has announced the elevation of Adarsh Sharma to the role of Co-Founder.
Adarsh, who joined the company in 2020 as Chief Revenue Officer, commands thirteen years of experience in roles across business operations & marketing with prior tenures at Zomato, Rebel Foods, and Junglee Games.
He has previously been a founder himself, having run a startup for more than 3 years. During his tenure at FS Life, he has played a critical role in the company’s 15x revenue growth in this timeframe.
Post his elevation, Adarsh will continue to lead growth at FS Life, driving both online & offline expansion for the company while taking additional responsibilities as Co-founder.
Ayushi Gudwani, the Founder & CEO of the company, said, “Adarsh has treated FS Life as his own from day 1 of joining and truly operated as a founder. His drive & commitment to take FS Life to new heights every day has been a force multiplier for us. He is loved and respected by everyone in the team and our investors and this is just a formal recognition for what he deserves.”
Reacting to his promotion, Adarsh Sharma said, “It’s a huge honor and responsibility for me. I thank the entire team at FS Life for their support, especially Ayushi for being my biggest cheerleader.”
In conjunction with this announcement, Latika Kapoor, a key figure at FS Life since its inception, has been appointed as Founding Member & Chief Product Innovation Officer.
As part of the strengthening of the announcements, Latika Kapoor, who has been with FS Life almost since its inception, has been given the title of Founding Member & Chief Product Innovation Officer.
FS Life is a house of brand-building lifestyle brands for the women of today. FableStreet started in 2016, is a women’s western wear brand focused on offering the best fit for Indian bodies. Pink Fort is a modern Indian wear brand, reinventing traditional clothing for the women of today. March is a silver jewellery brand. The company is currently at an ARR of 100+ crore.