Dylect, a lifestyle electronics brand, has announced the appointment of actor Rannvijay Singh Singha as brand ambassador for its upcoming automotive technology portfolio.
This partnership comes as the company gears up to introduce a new line of smart in-car electronics aimed at enhancing safety, convenience, and the driving experience for modern consumers.
After a strong debut year with revenues reaching $4 million (approx. ₹33 crore), Dylect is rapidly expanding into the automotive tech segment.
Rannvijay Singha said, “Driving isn’t just routine for me — it’s a way of life. What Dylect is building resonates deeply — tech that’s practical, smart, and actually makes every journey better. I’m excited to be a part of this ride.”
Anuj Bhatia, Founder, Dylect, said, “Rannvijay isn’t just a face — he’s a symbol of what Dylect stands for: fearless, dependable, and built for the real world journeys. As we gear up to launch a product that redefines how India experiences everyday driving, we’re thrilled to have a partner who embodies trust, resilience and authenticity.”
