Danone, the food and beverage company, has appointed The Womb as its strategic and creative partner to enhance its presence in the competitive Indian toddler nutrition market. The Womb secured the mandate without a pitch.
The Womb will be instrumental in developing engaging narratives and effective communication strategies for Danone India’s toddler nutrition brands.
Sriram Padmanabhan, Director of Marketing at Danone India, said, “India is crucial for Danone’s growth. We sought a partner that could offer impactful strategic insights beyond traditional advertising. I’m confident this collaboration will strengthen our position in the toddler nutrition sector.”
Heval, COO of The Womb, said, “We’re excited to join forces with Danone India on this transformative challenge, aiming to make Danone synonymous with the toddler nutrition category. Through compelling storytelling, we’ll showcase the brand’s unique value propositions and strengthen its connection with parents.”
