Cox & Kings, a travel and tourism company, has announced the appointment of Ramalingam Subramanian as President of Wilson and Hughes India and Cox & Kings.
In his new position, Ram will drive the growth and development of Cox & Kings under the leadership of Wilson and Hughes, tasked with revitalising the legacy brand and its 200+ sub-brands to meet the evolving expectations of travellers of current times.
With a career that spans top-tier companies and innovative entrepreneurial ventures, Ram holds a demonstrated track record in strategic brand development, corporate leadership, and transformative marketing. His academic foundation from the esteemed Jamnalal Bajaj Institute of Management Studies complements his hands-on experience across reputed organisations, including Cipla, Coca-Cola, and TCS. As founder of Prarambhan Creative Works, a nationwide brand and marketing agency, he has demonstrated a pioneering approach to brand-building, combining strategic foresight with real-world market insights.
Karan Agarwal, Director at Wilson and Hughes and Cox & Kings, said, “Ram’s joining is an exciting step forward for both Cox & Kings and Wilson and Hughes. He brings a unique blend of experience, having worked extensively with iconic brands that have set benchmarks and new-age brands that are defining the future. His capability to balance legacy with innovation is remarkable, and we’re confident he will propel Cox & Kings forward, reimagining our offerings to resonate with today’s travellers while honouring our rich history. Ram’s deep-rooted understanding of both traditional and contemporary market dynamics truly positions him as a new-age leader with a forward-looking vision.”
Reflecting on his new role, Ramalingam Subramanian, President of Cox & Kings, said, “We are witnessing a subtle yet significant shift in the travel and tourism ecosystem. People’s preferences, transactional behaviour, and expectations are evolving in ways that speak to a deeper cultural and socio-economic shift. As we embrace these changes, Cox & Kings is poised to set a new standard in travel, one that recognizes the nuances of a digitally empowered, experience-driven audience. I look forward to advancing this brand’s legacy with a fresh perspective, meeting the aspirations of travellers who seek more meaningful, impactful journeys.”
