Amanda Wills will join CNN Worldwide as Group Senior Vice President, Chief Content Officer, a newly created role within the Global News Organization. Wills will be based out of CNN’s New York bureau and her first day is April 14, 2025.
In this new role, Wills will drive CNN’s digital transformation and innovation in storytelling for both developing and ongoing stories and be responsible for leveraging audience insights to deliver content across CNN’s TV, digital and streaming platforms.
With a focus on distinctive, elevated, and future-forward journalism, Wills will be integral in partnering with CNN’s product teams on the company’s digital transformation and future experiences. Reporting to the Executive Editor of Editorial, Wills will guide CNN’s news coverage, redefining the way we explain the world, producing stories that resonate with modern audiences.
Wills returns to CNN from The Wall Street Journal, where she was Chief Content Officer of Video, a masthead role overseeing everything in video form, from breaking news and analysis to investigative and documentary work. Under her leadership, WSJ video exponentially grew in audience size and engagement as well as earned Peabody and Emmy Award nominations.
Prior to WSJ, Wills spent six years at CNN, where she served in several leadership positions, including vice president of content programming for CNN+ and executive producer of breaking news for CNN Digital. She conceptualized, developed and built the team and product that eventually became Live Story. During her time at CNN Digital, Wills led the Live News team to cover big breaking events, setting several readership records.
Before CNN, Wills was deputy executive editor at Mashable, where she oversaw growth in both staffing and market impact at the startup. Wills is a graduate of the University of Tennessee and holds a bachelor’s degree in journalism and electronic media and Spanish.
