ChargeZone, the EV charging network, announced the appointment of Pritesh Kumar as its Director of Business Development. With two decades of leadership experience in the automotive industry, Pritesh will drive ChargeZone’s strategic initiatives to expand its EV charging network, develop customer engagement strategies, and foster partnerships across the EV ecosystem.
In his role, Pritesh will focus on strengthening ChargeZone’s B2B and B2C operations, optimizing network utilization through marketing and CRM campaigns, and scaling Battery-as-a-Service (BaaS) solutions for charging experiences. He will also spearhead efforts to enhance infrastructure efficiency and increase accessibility to ChargeZone’s services across India.
Pritesh’s career includes leadership roles in business development, institutional sales, channel expansion, and strategic marketing. He has consistently delivered transformative results across business verticals through his foresight and execution excellence.
In his last assignment as Head of Institutional Sales and New age Business at Mahindra and Mahindra, he conceptualized and executed various programs targeting alternate business segments, launched digitization initiatives to improve product resale value, developed tertiary channels in rural market that doubled market contribution and secured major government contracts such as a landmark deal with the Indian Army.
Kartikey Hariyani, Founder and CEO of ChargeZone, said, “We are thrilled to welcome Pritesh Kumar to our leadership team. His extensive experience and visionary approach align perfectly with ChargeZone’s mission as we expand our EV charging network across India. Pritesh’s proven ability to forge strategic partnerships and drive network growth will be key to accelerating our efforts in meeting the growing demand for EV infrastructure. We are confident that his leadership will help us set new benchmarks in innovation, operational excellence, and customer satisfaction.”
Pritesh Kumar, Director of Business Development, ChargeZone, said, “I am truly excited to join ChargeZone at such a pivotal moment in the EV revolution. ChargeZone’s mission to build a sustainable and scalable EV charging infrastructure resonates deeply with me. I look forward to leveraging my experience in creating strategic alliances, driving innovation, and enhancing customer experiences to accelerate the company’s journey in transforming India’s EV landscape.”
