Avance PR has won the mandate to manage Public Relations campaigns for Stovekraft, a kitchen and home appliances brand.
As part of the mandate, Avance PR will strategise impactful PR campaigns and media relations across the North India region including Delhi NCR, Haryana, Uttar Pradesh, Uttarakhand, Rajasthan, Jammu & Kashmir, and others.
Headquartered in Bengaluru, Stovekraft is a household name in the kitchen appliances industry. It is known for bringing its innovative and user-friendly product line for Indian customers under the brands – Skava, Pigeon and Gilma.
With a robust presence across western and southern India, the company is now focusing on strengthening its foothold in the North to capitalise on immense growth opportunities.
Avance PR will embark on a series of initiatives to design a strategic communications strategy including media outreach and thought leadership to align Stovekraft’s positioning with unique market dynamics. The series of campaigns will further highlight Stovekraft’s product innovation, customer-centricity and leadership in the kitchen appliances sector.
Ritika Garg, Founder & CEO of Avance PR said, “We are elated to partner with Stovekraft. It has been synonymous with quality and innovation in the market for years. Hence, our focus will be on crafting a cohesive PR strategy that will enhance the company’s presence among the North Indian audience while reinforcing Stovekraft’s positioning as a trusted leader in the kitchen and home appliances industry.”
