ANNY, a fashion tech brand specialising in affordable, high-quality women’s fashion, has closed its seed funding round, led by FAAD Capital, with additional backing from prominent high-net-worth individuals and industry leaders.
The funds raised will be used for expansion plans, including investments in AI-driven technology for real-time trend adaptation, supply chain improvements, and recruitment of top talent.
ANNY also aims to introduce over 500 new products each month to keep its collections fresh and on-trend. The brand has developed a proprietary Indian-specific size chart to ensure a better fit for diverse body types across the country.
“With FAAD’s support, ANNY is poised to become the go-to fashion brand for women, offering stylish, accessible options for every occasion. The company plans to launch its mobile app and open its first physical store in early 2025, enhancing accessibility and convenience for our customers,” said Japjot Singh, Founder & CEO, ANNY.
Karan Verma, Co-Founder and Director of FAAD Capital, said, “We’re thrilled to lead ANNY’s seed funding round. ANNY’s innovative use of AI and consumer-first approach sets it apart in fashion tech and we believe in the founders’ vision of making high-quality, affordable fashion accessible to all women.”
Founded in 2023 by Japjot Singh (Founder and CEO), Aveen Kaur (Co-Founder and COO), and Rahul Tanwar (Co-Founder and CTO), ANNY has seen significant growth, expanding nearly 8x over the past six months. The company oversees its supply chain from design to distribution, ensuring quality and efficiency.