Amrita Asrani has been appointed as the Chief Marketing Officer at Amway. Asrani brings with her an impressive track record, began her career at Abbott Healthcare, and went on to work across GSK Consumer Healthcare, and ITC Limited.
Before joining Amway, she spent nearly four years at Reckitt, where she held the position of Global Brand Marketing Director for Fabric Care & Fashion, focusing on strategy and innovation.
During her tenure at Reckitt, Asrani played a pivotal role in driving growth in emerging direct-to-consumer (D2C) channels and spearheading a purpose-driven, disruptive global innovation strategy.
Before Reckitt, Asrani held leadership positions at ITC where she served as the Head of Marketing, Business Strategy and New Product Development for FMCG Health & Wellness Foods & Beverages. Her career also includes key marketing roles at GSK Consumer Healthcare and Abbott Healthcare between 2012 and 2016.