Amazon has rebranded its free over-the-top streaming service, Amazon miniTV to Amazon MX Player. This rebranding follows its acquisition of MX Player, a key player in India’s ad-supported streaming sector.
A promotional video showcasing the rebranding was released on X (formerly Twitter).
On September 18, MarcaMoney observed that Amazon updated its branding for Amazon miniTV on X, now referring to the service as Amazon MX Player.
The updated account bio highlights said, “Amazon MX Player is available on multiple surfaces — Amazon shopping app, Prime Video, Fire TV, Xiaomi Smart TVs, Google TV, Play Store and App Store.”