Admatazz, the Mumbai-based strategy-led marketing agency, has announced a strategic partnership and investment in ScaleSale, a fast-growing performance marketing agency.
The move is aimed at expanding Admatazz’s media capabilities and reinforcing its commitment to delivering full-service marketing solutions.
Founded in 2023 by Aryan Mirchandani, Scalesale is a performance marketing agency built to scale brands through media, data, and experimentation. In under 2 years, ScaleSale has grown into a 10+ member team, handling over 30 clients with a sharp focus on ROI and execution.
While ScaleSale will continue to operate independently, this partnership marks a strategic move by Admatazz to strengthen its performance marketing vertical.
Yash Chandiramani, Founder & Chief Strategist, Admatazz, said, “This is a natural evolution of how Admatazz intends to grow in the digital marketing space in India and globally. At Admatazz, we’ve always believed in blending creativity with accountability guided by a science-backed approach to problem-solving. Aryan’s performance mindset aligns seamlessly with our philosophy. With ScaleSale’s performance-driven mindset and deep media expertise, we now have a partner that strengthens our ability to deliver full-funnel digital solutions from strategy to outcomes. While they will continue to operate independently, this collaboration strengthens our performance team, enables us to scale smarter and drive even greater impact for our clients.”
Aryan Mirchandani, Founder of ScaleSale, said, “ScaleSale was built on the principles of performance, precision, and evidence. Partnering with Admatazz connects us with a creative powerhouse that operates with the same evidence based approach. We are excited to scale faster, innovate more, and deliver integrated campaigns that outperform expectations.”
