ABND, the Mumbai-based branding agency, has been awarded the brand strategy mandate for New Era Machines, a global food processing and advanced biscuit production line.
This collaboration aims to strengthen New Era Machines’ brand positioning, aligning it with its vision of innovation, precision engineering, and global expansion.
“We are excited to work with ABND in shaping our brand strategy. Their expertise in brand building and strategic storytelling will help us redefine our brand identity and elevate our global positioning,” said Ankit Kaushal, Head of Global Sales, New Era Machines.
Kunal Vora, Founder-Partner of ABND, said, “New Era Machines is a pioneer in the food processing industry with a strong reputation for quality and innovation. We are thrilled to collaborate with them to develop a compelling brand strategy that reflects their leadership and drives their growth ambitions.”
